Pamela Anderson goes makeup-free again as she celebrates the launch of the RE/DONE collaboration with her sons Brandon and Dylan

Pamela Anderson celebrated her brand new RE/DONE collaboration with her two sons, Brandon Thomas Lee and Dylan Jagger Lee.

The Baywatch icon, 56, was pictured attending the launch of her new capsule collection, RE/DONE & Pam, in West Hollywood on Monday.

She was effortlessly stylish in an understated double denim look, paired with her favorite look – a makeup-free complexion.

Her hair was also styled in a chic, effortless way, with her blonde locks falling in natural waves while curtain bangs framed her forehead.

The beautiful actress beamed with happiness as she mingled with guests trying on her brand new clothes.

Pamela was dressed in a billowing denim button-up, loose high-waisted jeans and sandal heels for the soirée.

Attendees also included RE/DONE founders Jamie Mazur and Sean Barron.

Pamela laughed jubilantly as she enjoyed a rose colored drink with Sean as guests checked out the new collection.

Her son also posed wearing a T-shirt with a photo of his mother’s face. When Brandon smiled widely, his mother laughed in amusement.

Pamela’s sons kept it cool yet casual at the party – Brandon, 27, donned a colorful blue button-down, white shirt, jeans and cap. Dylan, 26, wore a gray shirt, blue trousers and green beanie.

The Hollywood icon shares Brandon and Dylan with her ex-husband, Tommy Lee.

RE/DONE & Pam offers a variety of casual and summery styles with prices ranging from $175 for a ‘Pam’s Guide To Happiness’ t-shirt to a pair of Levi’s for $595.

The denim brand unveiled its line with Pamela on Monday via Instagram, showcasing stunning images of the movie star modeling a variety of items including jeans, wrap tops, mini skirts and more.

“A sustainable partnership that recaptures an era of Pamela Anderson’s most memorable looks — this time on her own terms,” ​​read the caption for the carousel.

In another post on social media, the company added: ‘In keeping with her passion for the planet, RE/DONE & Pam was thoughtfully designed using green practices.

‘Each product uses environmentally conscious methods, including low-impact washes, recycled fabrics, California-grown regenerative cotton, apple skin leather and untreated organic cotton.’

It all comes as Pamela has been making waves for her makeup-free complexion, both on and off the red carpet.

Pamela previously revealed that she began to embrace her natural beauty after her makeup artist, Alexis Vogel, died of breast cancer in 2019.

‘She was the best. And since then, I’ve just felt, without Alexis, that it’s just better for me not to wear makeup,” she shared. Elle.

She said going makeup-free has been “liberating and fun, and also a little rebellious.”

‘Because I noticed there were all these people doing big makeup looks and it’s like me going against the grain and doing the opposite of what everyone else is doing.’

Pamela’s new collaboration also comes after she launched her new skincare company, Sonsie Beauty. She announced the new venture by going makeup-free in a video shot on her island in Canada.

Her Instagram caption began: ‘I’m thrilled to share that as of today I’m officially joining @sonsieskin as a co-founder and new owner!

“Sonsie is a burgeoning, beautiful, vegan and cruelty-free skincare company … with an important message that I want to help share with the world,” she said.

“To me, true beauty is about celebrating authenticity… I want to look like myself, feel like myself, and that means taking care of myself – inside and out…” she added.