Aldi is offering customers FREE beauty products before they even hit the shelves – here’s how to get your hands on them

  • Beauty enthusiasts can apply to get Lacura products before they are released
  • Successful Beauty Club members will sample, test and review upcoming items
  • The 2024 summer range will arrive in Aldi supermarkets on 23 June

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Aldi is opening the doors to its exclusive Beauty Club for the second year running, giving 20 lucky customers the chance to get free cosmetics before they even hit the shelves.

The supermarket is recruiting makeup enthusiasts to try, test and review new Lacura beauty products with feedback to be incorporated into the next release.

Successful beauty fans will make up Aldi’s latest panel of members for 2024, receiving 13 products from their new summer range, which is due to hit supermarkets on 23 June.

The freebies include a selection of make-up must-haves, hair care products and fake tan Specialbuys.

Panelists must review colour, smell, look and feel for three weeks before being asked to share at least one post via TikTok and Instagram using the #AldiBeautyClub hashtag.

Aldi customers and beauty fanatics have the chance to try 13 new Lacura products before they are released as members of the supermarket's Beauty Club

Aldi customers and beauty fanatics have the chance to try 13 new Lacura products before they are released as members of the supermarket’s Beauty Club

Any aspiring beauty fanatics should email the brand explaining why they think they should be chosen for the role, as well as describe what their favorite Lacura product is and why.

Julie Ashfield, managing director of Aldi UK, said: ‘Our health and beauty brand, Lacura, is hugely popular with shoppers, but it’s important that we continue to delight our loyal fan base with an innovative offering.

‘That’s why we’re returning our cult beauty club. Shopper feedback helps us ensure we provide customers with quality, on-trend products at affordable prices.’

  • Full name
  • Proof of age
  • The name of their social media handles (TikTok and Instagram) and the number of followers on each account
  • 150 words explaining why they think they should be chosen as a member of the Aldi Beauty Club
  • What is their favorite Lacura product and why

To apply for Aldi’s Beauty Club and be in with a chance of receiving the exclusive products, shoppers should email Aldibeautyclub@clarioncomms.co.uk with the following details:

Entries are open until Friday 3 May and full terms and conditions can be found on the Aldi Beauty Club page at aldi.co.uk/beautyclub.

It comes after an Australian influencer came under fire for turning her nose up at free supermarket beauty products.

Lauren ‘Loz’ Curtis, 30, shared a video to Instagram in which she captured how she opened a Kmart PR package that was given to her for free.

However, Loz couldn’t hide her disappointment when she discovered that the box contained cheap beauty products instead of the holiday goodies she had expected.

‘I thought it was going to be Christmas stuff, it wasn’t what I expected. What are these brands, are they all Kmart brands? Ugh, an upset Loz said to the camera.

‘What the heck? I don’t mean to sound ungrateful but had I known these would be the gifts I would have declined because I won’t be using any of this.’

Lauren’s perceived ingratitude did not sit well with her followers, who lashed out at her in the now-deleted post.